The Fourth-Most Search Term by Toddlers is Porn

via gizmodo.com

A study showing the top 100 search terms children used in 2009 was just released.

To no surprise the term "Youtube" is the most searched in all age groups, with "Facebook" and "Google" being the other in the top three.
The fourth most searched term is where the head-scratching beings: For teens and tweens the term is"sex" (which really isn't a HUGE surprise). However, kids seven and under apparently prefer to skip this stage and search straight for "porn."

Big FYI here: That's more than searches for the Cartoon Network, and Hannah Montana.

What's the big takeaway from all this? If you believe children are our future (which I'm sure the vast majority does): Our future is doomed.

Posted via web from Connected Marketing

Rumor: Verizon Wireless prepares for the iPhone

via tuaw.com

Either wishful thinking or evidence of the inevitable, but BusinessWeek is reporting that Verizon is supposedly bolstering its network in preparation for the iPhone.

Verizon Wireless Chief Technology Officer Anthony Melone recently told Bloomberg BusinessWeek that the company is ready for the extra traffic that the iPhone would bring. "We have put things in place already. We are prepared to support that traffic."

We all know how dissatisfied iPhone users, including myself, are with AT&T's performance. Especially, if you came over from Verizon's wireless service like I did. All us iPhone users can do now is cross our fingers and say "Please Apple, please offer your phone on Verizon!"

Posted via web from Connected Marketing

Google Browser Size - How Much of Your Website Do People Really See?

via mashable.com

I just had to share this great new tool by Google - "Browser Size". It lets you figure out how much of your website people actually see without having to scroll. In the future, this can help determine where to place buttons, call to actions, importnat content, etc.

According to mashable "Browser Size is very simple: It overlays a transparent image on top of any website, displaying what percentage of users (on average) will see your content without scrolling. Because people use various browser settings, monitor sizes and screen resolutions."

Posted via web from Connected Marketing

The Future is now: "The Golden Triangle"

Reading a great blog post by Brian Solis on "The Future of Interactive Marketing" got me thinking about the "Golden Triangle" that I frist heard about a few weeks ago. By the way the aforementioned blog post is a MUST READ for any marketer. 

 

In a nutshell, in addition to my favorite local search, the three current big megatrends in the web/tech sector are: mobile, social, and real-time. It's like a "golden triangle.” It's why the search engines were so keen on being the first to implement real-time search (Google), design mobile apps (bing), and partner with social networks (yahoo with Facebook & Google with Twitter).

As with Brian Solis puts it "the Golden Triangle [...] facilitates a new genre of content production, distribution, and consumption as well as social interaction and collaboration. It’s borderless, untethered, and practically device agnostic.

“You” are at the center of the Golden Triangle and remain connected to your social and professional graph via devices, applications and networks hosted on mobile and Web-based (cloud) platforms."

Posted via web from Connected Marketing

BROWSER WARS: Google Chrome Beats Apple Safari

via gizmodo.com

All it took was the release of the Google Chrome beta for Linux and Mac and it happened: Chrome became is the number 3 browser in the world, narrowly sliding past Apple's Safari with a 4.4 percent marketshare to Safari's 4.37 percent. The Google-Apple war is getting real, people.

Posted via web from Eric's online marketing blog

What Do Seniors Do Online? Visit Facebook and YouTube, of Course

Research done by Nielsen confirmed a trend that we’ve seen in recent years: more and more seniors are becoming active on the web. In November of 2004, there were 11.3 million active seniors online. In November 2009, that number jumped by 55% to 17.5 million. In addition, they spend more time on the web, totaling an average of 58 hours a month in front of the browser - just look at the data above.

Posted via web from Eric's online marketing blog

Twitter Users will constitute 15.5% of

via emarketer.com

Posted via web from Eric's online marketing blog

Image of Twitter's new "Fail whale"

Twitter is currently down for scheduled maintenance.

We expect to be back within 30 minutes. Thanks for your patience.

via twitter.com

I just got this message today on Twitter instead of the usual twitter "Fail Whale" - this really makes me miss the Twitter Fail Whale :(

Posted via web from Eric's online marketing blog

Social Networking Chronological Graph with Number of Members

via gizmodo.com

Posted via web from Eric's online marketing blog

B2B vs. B2C: Difference in Social Media Initiatives

Very telling statistics realeased by eMarketer this morning for B2B & B2C Socail Media usage:

Not only are B2B firms more likely overall to maintain a social network profile, they are managing profiles across more social networks and are significantly more likely to be present on Twitter, LinkedIn and YouTube. On the other side, B2C companies are more likely to maintain Facebook and MySpace profiles.

B2B social media users are more active in measuring most social success metrics. Although B2C companies are more likely than B2B firms to use revenues to measure their efforts, more B2Bs are looking at Web traffic, brand awareness, and prospect lead quality and volume. Web traffic was the top metric for both types of company.

Ver interesting is that 60% of B2B respondents used the online marketing best practice of Twitter search to monitor mentions of their company or brand, but only 35% of B2C companies dis this.

Posted via web from Eric's online marketing blog