Mobile Social Networking More Popular Than Desktop In The U.S.

A recent study from Ruder Finn shows that U.S. mobile users:

• spend 2.7 hours per day on the mobile web
  
• 91% socialize on the mobile web to vs. 79% of desktop users
  
• 45% post comments to social networks
  
• 43% connect with friends on social networks
  
• 40% share content
  
• 38% share photos
  

All these statistics support the finding from the Guardian that 50% of all the U. K. mobile usage goes to Facebook. This is another fact pointing us in the direction that real-time search, mobile and social media are all merging into one.

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